Thursday, 22 June 2006

Obesity Obscenity

Posted by speedygeoff on Thursday, June 22, 2006 with 8 comments
So I'm gonna buy a gun and start a war
If you can tell me something worth fighting for.
- Coldplay, A Rush of Blood to the Head.

With childhood obesity in Australia dramatically rising, and adult obesity at disgraceful levels, why do we continue to hear promotions by unethical food companies such as McDonalds who have been primarily responsible for this epidemic, along with the stupid people who fall for it and consume far more food than they need?

It is time we started a war!

I reproduce an article in one of today’s papers. Does it make you as angry as it makes me?

UP TO 50 Victorian schools have signed up with Krispy Kreme doughnuts to raise funds, leaving health experts and parents' groups furious.

The American doughnut chain - which opens its first Victorian store in Narre Warren today - will provide kids with cut-price doughnuts to sell to raise cash for their schools.
Nutritionists are horrified the international chain is encouraging children to eat fat-laden doughnuts while the nation is in the grip of an obesity crisis.

Almost 400 New South Wales schools ran Krispy Kreme fundraisers within months of the first Australian store opening in 2003.

A glazed Krispy Kreme doughnut has about 836 kilojoules (200 calories), with half coming from fat.

A fundraising box of a dozen Krispy Kreme doughnuts costs $8.

Schools on-sell them for $13, netting a $5 profit per box. There is a minimum purchase of 50 boxes.

A company spokesman yesterday said about 50 not-for-profit Victorian organisations had registered to raise funds through Krispy Kreme, but would not disclose how many were schools.

The company will launch the details of its Victorian fundraising policy in the next two weeks.

Statistics show about 10,000 Victorian children become obese or overweight every year.

Kelly Neville, from Nutrition Australia's Healthy Eating Schools program, said the Krispy Kreme fundraising was appalling.

"It is horrifying. Krispy Kremes are very high in saturated fat and are larger than other doughnuts," the dietitian said.

She said the fundraising program would encourage children to eat more doughnuts and contribute to the obesity problem.

Nutrition Australia recently released a Fundraising Ideas for Healthy Kids manual which lists a number of alternatives.

"We have seen some schools take the risk and drop hugely successful junk-food drives in favour of staging a fun run," Ms Neville said.

Obesity expert Professor Boyd Swinburn said Krispy Kreme was undoing the programs to reduce childhood obesity.

"They are undermining all the hard work that the State Government, schools and parents are doing," he said.

"All junk food should absolutely be banned from school fundraising."

Parents' groups have joined the experts in calling for junk-food bans.

They say chocolate, lolly, pie and especially doughnut drives should be dropped.

The State Government plans to ban sugary soft-drinks at schools.

But parents say schoolground bans are pointless when their children return home with boxes of junk food to sell.

Parents Victoria president Elaine Crowle said schools with good healthy eating policies were hypocritical by raising money through junk-food drives.

"They really defeat the purpose of having healthy eating at school," she said.

Ms Crowle urged schools to be wary of Krispy Kreme.

"I suggest schools look very carefully at the nutritional value of Krispy Kremes and not just at the dollar signs."

Victorian Parents Council executive officer Jo Silver said junk-food drives should be used in moderation.

"Parents need to consider the health food messages their children are learning at school and should think about other fundraising alternatives."

Williamstown North Primary School scrapped its chocolate fundraiser - that netted about $4000 per year - in favour of staging a Golden Circle fun run that earned them just as much.


I saw a "Krispy Kreme donut" once and it was disgusting looking. How can people bring themselves to swallow such junk?

8 comments:

  1. Anonymous22 June, 2006

    Krispy Kreme dougnuts really are quite nice. However the last time I bought a box, it took me almost a month to get through it.
    I must admit it never leaves me feeling all that great after finishing it.
    Maybe they should make kids run for their junk food. Maybe they could get points per kilometer before they could have junk food at school.

    -Joel

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  2. I like the idea of The Fun Run instead of their usual selling chocky's etc. for fund raising purposes.

    With enough publicity, the public will join in for a run.

    With fruit after the run, it makes the day.

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  3. The is a Krispy Kreme opening in woden soon. You can give one a try ;)

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  4. I have tried one and think they're highly over-rated. I wouldn't bother! A fun run is a much better idea.

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  5. Sorry, had to do a lashout to this, to read my response, head to:
    akiruns.blogspot.com

    Basically it's 'go the Krispy Kremes!'

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  6. Is it a koincidence that "Krap", "Krispy" and "Kreme" all start with a "K"?!

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  7. Obese kids are sick and need help badly For a child to grow up obese is horrible. They never play outside, participate in youth sports, and they get diabetes and other illnesses.

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